Why should you use Adobe Photoshop? Adobe is known for their creative and easy to use online tools. You don’t have to be a photographer or graphic designer to use their software. Here are some reasons why Photoshop is worth the investment alone.
Create Branded Images
Photoshop allows you to create photos of different sizes and styles. You can shrink them down or stretch them out. You can crop your photos so they appear horizontal or vertical. You have complete control over how your branded images look.
You can even make them whenever you want. You don’t have to be connected to the internet to edit your photos. You can make a wide variety of branded image types – from collages to mood boards and tutorials and infographics. Adobe Photoshop allows you to add text, colors, elements, fonts, and overlays.
You have the best photo editing software in the palm of your hands. That doesn’t mean your photos will look professional upon first use. But, it does mean that you’ll greatly improve your photos, no matter if you’re an amateur or a professional yourself. If you use stock photos, Photoshop’s advanced editing tools will want you to create more of your own images.
Multimedia Content Options
You have access to multiple multimedia options. Adobe Photoshop doesn’t just end at images. You can create animated GIFs, videos, headers, quotes, infographics, printables, and blog images. Even social media graphics are easy to make in Photoshop.
Keep your brand consistent by designing your own cover photos and headers. Use this multimedia content to create landing pages, opt-ins, product promotions, sales letters, and more. There are also templates for sharing quotes or calling attention to something on Facebook, Instagram, Pinterest, and Twitter.
DIY Marketing Materials
Visual marketing is trending and is not going away anytime soon. As your skills improve with Adobe Photoshop, you’ll be able to keep up with these trends. You want to make sure that your marketing materials are on par with the other bloggers in the online space.
There’s a lot of crossover with Adobe products. You’re not just limited to Photoshop. InDesign allows you to create some of these text-heavy documents. But, you can always rely on Photoshop to create a Media Kit.
Marketing is important to attract leads, build your e-mail list, and drive sales. Photoshop gives you complete control of your marketing materials and create advertisements in minutes. The quality of this content drives a higher result than other free online photo editing tools. According to Kissmetrics, the quality of these photos has been shown to increase sales.
You don’t have to be a graphic designer to use Adobe Photoshop. While it’s a tool that most designers use, it provides you with a wide variety of sources and connections to other designers. There are thousands of designers and photographers in the Adobe community that are willing to help you out.
Don’t want to waste time in the forums? No problem. Adobe provides you with actions, fonts, graphics, illustrations, mockups, patterns, styles, templates, and textures to help you out. Most of this content has been created and provided by world-class designers and photographers.
Saves You Time
Adobe Photoshop saves you time on designing. You can quickly create a document with the colors, elements, overlays, and text you want. If you need to create a blog image, upload the photo into your template, change the text to capture your brand, and you’re done within minutes.
If you need to quickly process a bunch of images, batch editing will save you time. This is a great option if you’re editing for more than one blog post. With just a few clicks of your mouse, you can quickly edit as many images as you need.
Downloadable checklists, printables, and worksheets have become a must in the blogging world. Providing valuable content is a great way to build your e-mail list and create a community of dedicated readers. Adobe Photoshop allows you to create this type of content while sticking to your branding. You can even add landing pages and upgrade buttons to your content.
Photoshop provides a wide variety of features such as Colour Panel, Merging Layers, Pen Tool, and Shape Tool to create unique graphics. It’s impossible to copy other bloggers. Include the Brush Tool, and you can create buttons, calls to action, and embellishments.
Don’t want to design with shapes and fonts? You can hand paint or draw your own designs in Photoshop. This allows you to add a personal touch by creating your own one-of-a-kind graphic.
If you only have money to invest in one type of photo-editing software, Photoshop is the one you should choose. While it doesn’t have graphic design features of Illustrator, it allows you to create your own buttons, calls of action, and other embellishments. You can create documents, landing pages, media kits, printables, and more.
You can create multiple forms of content like videos and social media images. You can even use the photo editing tools in Photoshop to better enhance your videos for YouTube.
For $10 per month, you’ll get desktop, graphic design, photo editing, and video editing software all in one. Adobe Photoshop is online software that’s worth investing in.